Alicante, a cozy seaside city on the coast of Costa Blanca, is transformed into a fairytale destination in the run-up to the Christmas and New Year holidays. From 2024-2025, the city is once again offering a plethora of activities, decorations and experiences that are sure to delight residents and visitors alike. Here’s what to see and do during this magical period.
Christmas atmosphere on the streets of Alicante
As December begins, Alicante is decorated with thousands of lights and Christmas decorations. The central streets such as Avenida Alfonso, El Sabio and Rambla de Mendez Núñez sparkle with garlands, creating a festive mood.
Special attention should be paid to Plaza de los Luceros, where a huge Christmas tree with bright LED lights is usually installed. In the evening, you can enjoy light shows and an atmosphere reminiscent of a Christmas fairy tale.
Main Attractions and Entertainment
1. Christmas market on the Esplanade de España
The traditional Christmas market on Spain’s famous Esplanada del Español delights visitors with a variety of goods: handicrafts, souvenirs, local delicacies and sweets such as turrón, the famous Spanish nougat. Music, aromas of roasted almonds and hot chocolate create a cozy atmosphere.
2. Ice rink and entertainment at Plasa del Ayuntamiento
In the square in front of Alicante City Hall, an open-air skating rink is installed every year. This is a great place for a family vacation or a romantic evening. Nearby there are rides for children and fairground stalls with hot drinks and treats.
3. Belen is the largest Christmas creche.
Alicante’s special pride is the belén, which is set up every year on the Plaza del Ayuntamiento in front of the Mayor’s Office. It’s not just a creche – in 2020, it made it into the Guinness Book of World Records as the largest in the world. The figures of the Holy Family reach a height of more than 18 meters! Every year the creche becomes a true symbol of Christmas in Alicante, attracting tourists from all over the world.
If you want to get away from the hustle and bustle, head to Santa Barbara Castle, which is illuminated with Christmas lights. From the top of the castle, you’ll have a breathtaking view of the illuminated city and the Mediterranean Sea.
Special Actions 2024-2025
Festival of Lights and Light
This year, Alicante will present a new light festival in Gabriela Miranda Square, where interactive shows are held daily. Huge projections, dancing lights and music make the square a place where you want to stay longer.
New Year’s Eve at Postiguet Beach
On December 31, guests and residents of Alicante gather on Postiguet Beach to celebrate the New Year. An open-air party, live music, dancing and, of course, fireworks make for an unforgettable night. Don’t forget the traditional 12 grapes – each grape eaten under the chimes symbolizes the fulfillment of one wish.
What to try from holiday cuisine
No visit to Alicante in winter is without tasting the local specialties:
Turrón (turrón) is a traditional Christmas dessert made of almonds and honey.
Roscón de Reyes (Roscón de Reyes) is a pie with a surprise inside, served on the Feast of the Three Kings (January 6).
Hot chocolate with churros, which is especially delicious on cold evenings.
Christmas outings and outdoor activities
Canalejas Park: decorated with Christmas lights, this park is perfect for strolling among the century-old trees.
Alicante’s seaside waterfront: a leisurely stroll along the sea will give you a view of the city’s Christmas lights.
We make dreams come true
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Tips for visitors
Dress warmer: although temperatures can reach 18-20 °C during the day, evenings can be chilly, especially by the sea.
Plan ahead to visit popular places: Christmas markets and events attract a lot of people, so it’s best to arrive early.
This year, Alicante promises to be one of the most vibrant and cozy places to celebrate Christmas and New Year’s Eve. Whether you want to enjoy the atmosphere, immerse yourself in local traditions or simply relax, this city will give you unforgettable memories. And with BROADWAY CONSULTING you can not only enjoy the festivities, but also make Alicante your home!